We’ve all been there.
You recognize a communication gap, know you need to connect, but don’t know what to say.
After contemplating a few options, you struggle to find a meaningful topic and decide to “check in.”
The problem is:
- It is uninspiring
- It lacks originality
- It has no personal touch
- It shows a lack of intention
- It does not serve your brand and service model
If you find yourself in this position, you have a tremendous opportunity to improve your service model and drive proactive, meaningful communication with your clients.
Through Advice Priming, you can build better habits to:
- Create topics quickly
- Maintain consistent communication
- Deliver proactive service
- Highlight your expertise
- Reinforce your brand
- Build relationships
- Create efficiencies
Advice Priming is an architecture of techniques that creates a planning environment that makes your next action easy.
It starts with a menu of potential conversations:
- Nudging on action items
- Reminders about upcoming interactions
- Recommending advice or action
- Sharing firm news
- Asking about situation changes
But relies on a series of systems to provide a fully customized, personal client experience.
- Archiving and recalling notes
- Tracking activity
- Creating a client-specific roadmap
- Developing a regular communication rhythm
Advice Priming is one of many techniques we cover in our Advice Optimization System.
Want to learn more? We would love to chat.